Designing A Good Cover For Your Cheap Catalogs

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by: andrewmichaels
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Word Count: 547

When you print cheap catalogs, you do know that you have to count on your cover to help your catalog printing look well. Since you will not be able to rely on impressive paper materials or great binding, the cover will have to carry the weight and responsibility of attracting readers to read your custom catalog. That is why in this tutorial guide, I will teach you how to design a good cover for your cheap catalog printing. Just follow the instructions below and you should be able to develop great cover designs for your cheap catalogs.
• Getting the right attention grabbing image – Catalog covers are of course reliant on their images to get readers attracted to reading them. So your first objective in designing a good covers for your cheap catalogs is to get the right attention grabbing image. Getting or producing an attention grabbing image is not as hard as it sounds. You only need to gather a few important elements to make an image an attention-getter.

o Connection/Interest to the reader – The first element of an attention grabbing image cover for catalogs is a connection to the reader. Readers must be able to connect to the cover personally. They must understand or like what the cover image has. This is easily done by using actually people in your catalog covers and not just products. This helps add emotion to your catalog covers, as well as help people imagine themselves using catalog products. So do not forget to use models in the images for your color catalogs.

o Original concept – To grab attention, most catalog images must also be original. No one will really look at a catalog cover if it looks like they have seen it already. That is why you have to always make or develop your own original cover concept. Never directly copy from anything you have seen before. Use others as inspiration, but always add your own personal twist so that people can say “that color catalog looks different!”

o Easily spotted – Finally, the last element of an attention grabbing image for catalogs is the ability to be easily spotted from afar. This means that your cover image must be large enough and vibrant enough to be easily spotted from a decent distance. You can do this by ensuring that the image covers at least one half or two thirds of the cover, and always has bright and vibrant images for people to spot.

• Composing that effective catalog premise – Another important element in designing a good cover for catalog printing is to compose an effective catalog premise. What does your catalog have that others don’t? Do your catalogs offer discounts? Do you have detailed comparisons on products? Expert testimonies? Celebrity endorsers? There must be something that pulls in people and helps them realize that your color catalogs have an interesting premise. Explain this in your color catalog title, or even the slogans below it. This should help your catalog cover improve its appeal quite significantly, helping more readers to get hooked.

So that is how you can create a good cover for catalog printing. By focusing on good image elements as well as a good message premise in your cover, your catalogs should achieve the results that you want them to give. Good Luck!

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