How to Save on Marketing Envelopes this New Year

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by: andrewmichaels
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Word Count: 470

If you did some direct mail marketing campaigns last year, you probably spent a lot of money for envelope printing. Those custom envelopes can be quite expensive especially if you are gearing them to a very large market. That is why it is prudent that you try to save a little money in envelope printing. If you want to know how to save on printing marketing envelopes this year, then read on below. I just have the great tips that should help you in stretching your resources.

• Going for smaller dimensions - If the wallet is tight, it is time to go small. So when you need to print up a new batch of custom envelopes on a tight budget, you can try going for smaller printing dimensions. Try to see if there is a “short” version of your “long envelopes” and then adapt your marketing content for it. It might sound too simple, but each centimeter of dimension lost in your envelope printing gives a cheaper and favorable envelope printing quotation.

• Use limited colors - If full color envelope printing is out of the question, then the best move is to use limited colors. Limiting your printed colors to just bare amounts will cut a huge swath in your envelope printing costs. Spot coloring as it is known, uses pure fonts to print in the custom envelope. You can be using anything from black, to several shades of primary and secondary colors. So if you can’t afford full color, always make do with something almost like your design with just limited colors.

• Use cheaper envelopes for printing - Another easy way to save money on your marketing envelopes this year is by using cheaper envelopes for printing. If you are using the long commercial type of envelope, it can be a bit expensive. However, by just reducing its length to just normal or half than normal envelope sizes you should get a significantly lower price. It is a simple yet dandy solution to save money on envelope printing.

• Get those envelope printing discounts - Finally, you should always try getting those printing discounts. Some envelope printing companies do give great discounts and printing packages that can save you money. All you really need to do to get this is to search extensively from your available online options. Make sure that you choose the right one that you need for your particular custom envelopes. Usually the best online envelope printers are at the top ten of result pages related to printing.

Great! Hopefully that can help you save a quick buck or two from envelope printing. You should be at least within budget for the next year if you remember the tips above. Good Luck!

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Visit these sites for more information on envelope printing and custom envelopes

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